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home > Graphic Design Articles > Colors > PUTTING COLORS IN A DIFFERENT HUE WITH COLORCUBE for Graphic Designers

PUTTING COLORS IN A DIFFERENT HUE WITH COLORCUBE for Graphic Designers

by Kay Zetkin

This article introduces you, the Graphic Designer, to COLORCUBE, a new “low-tech” software that lays down the principles of digital color. Many times graphic designers realize too late that the colors on the monitor do not match with the printed item. Therefore, there is a need for proper comprehension of the color model to go around the behavior of digital color.

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Nowadays in the digital technology world, consumers are getting more inclined in the digital imaging market. As compared before, digital imaging tools like digital cameras, color printers and color scanners became less expensive, thus more accessible to eager users. Digital colors, along with their inherent complexities accompany the boom of digital imaging technology.

With due consideration to the complaints of typical end-users that the colors on the monitor do not match with the printed item, there is a need for proper understanding and the right color model to go around the intricate behavior of digital color. Very few people understand the theory of how digital color works even with much technological advances in it. A printer’s inability to go around the intricacies of these new color technologies can lead to a general decline of consumers.

Ways have been made in order to fully comprehend and tap the great potential of digital color as a new color technology today. We have Spittin’ Image Software to thank for an introduction of a new “low-tech” invention that lay down the principles of digital color and sheds new light to digital colors. This is aptly named COLORCUBE.

The Colorcube is just recently patented in the United States. It is a three-dimensional model wherein one can understand and even teach the digital color theory. Through this elegant color representation, the gap.

Spittin' Image Software introduces a new "low-tech" invention designed to explain the principles of digital color. This recently U.S.-patented device, aptly named the COLORCUBE, serves as a physical model of how color is stored, manipulated, and reproduced using digital processing. Colorcube can be a solution in order that the gap between additive and subtractive systems of color can be resolved. It could also define the computer technology methods by which colors are stored, manipulated, and reproduced.

How do Colorcube puts color in a different light for us?

Not everyone may know this – There are 10 steps in understanding digital color. These steps are introduced in the Colorcube Digital Color Model.

And we definitely won’t leave you with just a brief introduction of what Colorcube is…Here’s a list-down of Colorcube’s features and advantages as the latest color model.

1. How the Human Eye sees Color

2. Identifying Primary Colors

3. Additive and Subtractive Color

4. Color Models

5. Storing images in computers

6. Visualizing a color space

7. Color Mixing

8. Color selection

9. Color manipulation

10. Color mapping and calibration

As industries reputed in art and science converge to the digital domain, a unified vision of color must emerge. Colorcube can give a definitive model for that vision. It is a positive step that Color cube international patent has been arranged and pending. Wouldn’t it be a delight to discover color anew?

About Author Kay Zetkin:

For her, writing is an effective tool to express your viewpoints... To write is already to choose, thus, writing should be done along with a critical mind and a caring soul. She hopes to become more professional, skilled and mature in her craft. Aside from writing Kay likes to spend her time reading.

About Digital Printing Company Digital Printing Company offers high impact digital printing solutions from prepress scanning and graphics design to customizing documents using Variable Data Imaging technology. They specialize in short run printing of books, manuals, and flyers, as well as large format printing of posters and trade show graphics. For more information, visit their website at www.digitalprintingcompany.com