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Category Archives: Design Careers

The Do’s and Don’ts of a Successful Portfolio - Part I

The Basics
At long last you’ve landed a job interview at a design firm. You’re excited, nervous, and worried all at the same time. You realize that part of the interview process hinges on presenting a strong portfolio. But where do you begin?
You’ve got lots of examples from projects while going to your graphic design college [...]

Graphic Design and Effective Messaging - Part II

Graphic Design Is Messaging
Although the artistic merits of good graphic design is at the forefront of what a graphic artist does the real backbone behind the design is the effectiveness of the message you are trying to communicate to the viewer.
In our last article we quoted Marshal McLuhan saying, “The medium is the message” or [...]

Graphic Design and Effective Messaging - Part I

The Medium Is the Message
Marshall McLuhan coined the phrase “The medium is the message.” McLuhan was considered one of the cutting edge media theorists of his day and realized that the “container” of the message or the medium influenced how the final message was perceived.
As graphic artists it is important to understand and use this [...]

Photoshop Backgrounds for Graphic and Web Designers - Part III

The Rest of Them
This series concludes with several colorful Photoshop backgrounds that can be used for the times when you need something colorful and eye-catching for a backdrop. And as it was with the previous examples, you can modify these patterns to suit your own specific needs.
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Light Rays
If you need a dramatic and striking background [...]

Photoshop Backgrounds for Graphic and Web Designers - Part II

Abstract Photoshop Backgrounds
In the following tutorials, you’ll learn how to make Photoshop backgrounds that are more abstract and artsy. Since these themes are open-ended in nature, they can be used for many types of graphic design projects and web design layouts. You can scale these backgrounds to be used as buttons, backdrops, or poster elements. [...]

Graphic Design, Book Covers, and You - Part II

Reading a Book by Its Cover
The chance to produce art for a book cover is rare, but the essential thought processes and creative steps are very similar, if not identical, in the inventive process. In this series we actually try to read a book by its cover–to see if the design concept is successful or [...]

When Design Becomes Literal

As a graphic artist, you face the challenge of creating designs that are unique, and interesting. Some designers, as you will see, have taken the idea of design to a very literal form.
The following examples are fun to look at and admire, but also serve as inspiration to think “inside the box” by approaching design [...]

Logos: What Makes a Good Design? - Part III

And Now the Good Stuff
In our last few articles about logo design we’ve seen some logos that didn’t quite work because of design flaws, problems with concept or lack of visual appeal.
This time we’ll look at some of the most famous logos in the world, and some that aren’t so famous to see why they [...]

Logos: What Makes a Good Design? - Part II

The Logo Journey Continues
In our last article, we examined several logo designs that were, by most conventional standards, unsuccessful. Your art education is a continuing process and understanding the basics of graphic design can help you to be more effective in creativity and to avoid mistakes.
In Part 2 of this series, we’ll take a look [...]

Great Ideas for Package Designs - Part I

See, Learn, and Get Inspired
Designing a package can be quite challenging when trying to think of unique ways to present a product. The following examples show how graphic designers think outside the packaging box by using creative techniques that are novel in approach, and also quite functional by design.
Otokoyama Sake

A simple design can be more [...]

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