Category Archives: Logo Design Tutorials

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Lessons to Learn from Gap’s Rebranding Disaster

Creating logos can form a large part of some graphic design careers. If that logo is for an entire company, then you have a huge responsibility on your shoulders. Here are three important things Gap’s recent failure at rebranding their own logo should teach you not to do:
1. Don’t underestimate the public’s awareness of design
As [...]

London Science Museum: A Great Logo, Decoded

Looking to attract a more sophisticated audience and re-energize its image, the London Science Museum launched a sleek new identity earlier this summer. But one question remains–can people even read their logo?
Comprised of letters resembling computer code stacked on top of each other, deciphering the new logo is no easy feat. But it seems [...]

Designing a Logo: Part I

The outfit you decide to wear on your first day of graphic design school tells your classmates a lot about you.  It’s the first thing they see.  It represents you.
In the same sense, a logo tells a prospective client about a company, and it may be the only thing this client sees when flipping through [...]

Logos: What Makes a Good Design? - Part III

And Now the Good Stuff
In our last few articles about logo design we’ve seen some logos that didn’t quite work because of design flaws, problems with concept or lack of visual appeal.
This time we’ll look at some of the most famous logos in the world, and some that aren’t so famous to see why they [...]

Logos: What Makes a Good Design? - Part II

The Logo Journey Continues
In our last article, we examined several logo designs that were, by most conventional standards, unsuccessful. Your art education is a continuing process and understanding the basics of graphic design can help you to be more effective in creativity and to avoid mistakes.
In Part 2 of this series, we’ll take a look [...]

Logos: What Makes a Good Design? - Part I

Logo Design Isn’t Always Easy
Designing a logo can sometimes be mystifying, but that doesn’t mean it can’t be done. At times a logo design just works, even though it may seem rather unremarkable. Other designs should work but they don’t.
When Things Go Terribly Wrong
The examples in this article demonstrate what can happen when attention to [...]

Logo Design Process of Inspirational Graphic Designer Jon Sandruck

Logo Design Process of Inspirational Graphic Designer Jon Sandruck
Do you want to learn about the logo design process from a logo designer who is going to have two of his logos to be included in the inspirational Logo Lounge 5? Then please welcome the very talented Jon Sandruck. Today Jon Sandruck is going to detail [...]

A Roundup of the Best Photoshop Logo Design Tutorials Online

I have collected the top Photoshop Logo Design tutorials online and listed them for you below. There are also plenty of Web 2.0 Logo Design tutorials as well.

Logo Design Creation Process from Start to Finish by Expert Graphic Designer - Jose Soto

Within this article, I am going to detail the “six steps” that I took to design the logo for the “Seventh Congress of Zoos and Aquariums”

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